Strategic Planning Resources
At the institutional level, success in accomplishing Carolina’s mission and achieving its strategic priorities is measured by reviewing trends in our performance over time and in relation to our peer groups.
Performance Measures – Carolina Metrics
The Carolina Metrics were developed to enable us to review our success in fulfilling Carolina’s mission and strategic priorities. The indicators were identified following a campus-wide effort to solicit input from faculty, senior administrators, staff, and students in response to the question “How can we measure Carolina’s academic performance?”
Academic Unit Summary Reports
The Academic Unit Summary Reports provide ten years of historical data on student enrollments, credit hours taught, faculty and staff, degrees awarded, and other resources. These web-based reports are designed to serve as an information resource for dean’s office staff during the annual budget planning process as well as throughout the year. Users can choose to view the data at several levels of aggregation – University-wide, or by school, division, or department.
UNC-Chapel Hill benchmarks its performance in key areas against peer institutions. These comparisons are used to identify strengths and weaknesses, refine strategies for our continuing pursuit of excellence, and guide decisions about major resource investments. Depending upon the specific metric, we use one or more of the following reference groups, listed below from least to most exclusive.
- Carnegie Classification: Research Universities (very high research activity). The 108 doctoral degree-granting institutions with the highest levels of externally-funded research activity.
- Association of American Universities (AAU). The 62 most elite public and private doctoral research institutions in the United States and Canada, with which UNC-Chapel Hill most frequently competes for faculty, students, and external research funding.
- UNC System-Defined Peer Group. The 15 AAU institutions the UNC System approved as “peers” for UNC-Chapel Hill because of their similarity in mission; overall quality of faculty, students, and programs; and research productivity.
- Top Public Peers. It is often most meaningful to examine the University’s performance in relation to the four institutions that – along with UNC-Chapel Hill – are most often ranked the highest among all public institutions in U.S. News & World Report, the Lombardi series of reports on The Top Research Universities, and other published comparisons. These institutions, which are also part of all three of the larger groups above, include the University of California at Los Angeles, the University of California at Berkeley, the University of Michigan, and the University of Virginia.